Two years on, after a run of teasers early in the year, Japan’s galgame powerhouse Yuzusoft has finally put out its full-price R18 proper new release for the year: LimeLight Lemonade Jam (the Chinese title roughly reads as “Spotlight and Lemonade Performance,” since “Jam” can mean fruit jam or a band’s set). And to everyone’s mild surprise, it’s a girl-band story. From announcement to launch the whole thing ran like classic Yuzusoft: no long gap in between, and they put out a free online demo download well ahead of time — the kind most of today’s so-called “super blockbusters” won’t bother with. Credit where it’s due: no offline demo event, no flying out KOLs on the company dime to say nice things in advance. Just traditional marketing, step by step, and the release didn’t slip. You can smell the mature project management.