Happy Live Show Up! (ハッピーライヴ ショウアップ!) Review
FAVORITE games generally give off a certain impression: artsy, fantastical, and long-winded. Especially that one they put out before, Sakura, Moyu. I wouldn’t go so far as to call it “nothing but filler,” but saying it’s “long and stinky” seems fair enough. The prose itself isn’t really the problem — it’s that there’s way too much of that “Japanese-style” circular beating around the bush. Sometimes you’ll be seriously following a two-person conversation for half an hour with zero story progress, and sleepiness hits you fast. Older FAVORITE games had this trait too, but nowhere near this bad, which is exactly why I could get through the Irotoridori no Sekai and AstralAir no Shiroki Towa series but have never been able to finish Sakura, Moyu.
And FAVORITE as a company gives off this really mysterious vibe — their release pace is absurdly slow. But later I figured it out: they’ve got a “sub-label” under them called ωstar. As for what “masterpieces” ωstar has put out, well, if you know, you know. Considering the popularity and sales of those “masterpieces,” FAVORITE’s revenue probably isn’t doing too badly — at the very least, they’re a long way from going under.
But clearly FAVORITE wasn’t content to just sit back and live off past glories. They wanted to expand further. In 2021, they quietly ditched the old logo they’d used for years and swapped in a more direct new trademark, tacking an even more direct slogan underneath it: The Next Generation. At the same time, they announced a new title: ハッピーライヴ ショウアップ! This new game left a lot of traditional “F-company” fans confused. Tsukasa wasn’t the main artist anymore, and both the scenario and planning no longer had Yukito Ushihara involved. The setting and story synopsis also looked “pretty ordinary” no matter how you sliced it — just a bunch of girls wanting to put on a show on stage.
A change like this is going to disappoint a lot of old fans, but it also makes plenty of people curious: will the new-generation-focused FAVORITE really go mid just like that?